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PROCESSING OF PERSONAL INFORMATION LAW No. 196/03, art. 13

According to clause 13 of Italian Law no. 196 of 30 June 2003 (“Privacy Code”), this disclaimer describes the methods to be used regarding the treatment of your personal data in relation to the use of the website “tattoolifebook” (the “Site”) and to the services offered with said Site.

DATA CONTROLLER

The personal data controller is Mediafriends S.r.l., which has its legal headquarters in Corso Lodi 18, 20135 Milan, Italy and its center of operations in Viale Papiniano 49, 20123 Milan, Italy.

CATEGORIES AND TYPES OF DATA TREATED

The website tattoolifebook.com will treat your personal data gathered during the navigation and use of this Site, as well as subscription to our newsletter, through electronic and automatic means, also by third parties (see the following section entitled “Cookies”). Subscription to the newsletter is optional.

NAVIGATION DATA

Certain kinds of personal data is implicitly gathered by our IT systems during normal use of Internet communication protocols, like the domain name and the IP addresses of the computers utilized by users, the addresses in notations of requested resources, the hour of requests, and other parameters related to the operating system and to the user’s IT environment. This data is not gathered in order to identify the user. In any case, due to their very nature, they could allow the identification of users through elaborations and associations with the data of third parties. This data is used only with the aim to maintain the correct functioning of the Site, and to gather anonymous statistical information on the Site’s use. Data could also be treated in order to verify penal responsibilities for any crimes which damage the Site or its users.

DATA WHICH IS VOLUNTARILY PROVIDED

Any other personal data which you voluntarily provide when requesting information (for example when subscribing to our newsletter), through the contacts indicated on the Site, will be used only with the aim of providing the requested service.

OBJECTIVES

Your personal data could be treated for the following objectives:

a) the execution of obligations which are closely linked to and necessary for the use of the Site;
b) the execution of your specific requests;
c) the execution of legal obligations;
d) the treatment of information related to the use of the Site (such as frequency of use, methods, statistics, etc.) also through the utilization of cookies;
e) the sending of newsletters, statistics and measurements of the satisfaction level of the Site and/or products offered, direct marketing, including communications via e-mail and/or any other contact data provided voluntarily.

METHODS OF TREATMENT

Personal data is treated with automatic tools by third parties (for example subscription to the newsletter), with logics which are strictly related to the same objectives, and only for the time that is needed to carry out the aims for which the data was gathered. Specific security measures are observed to prevent the loss of data, its illegal or incorrect use, and access to non-authorized parties. Any gathered information is registered in a secure environment, through services provided by qualified partners and software.

RANGE OF DATA COMMUNICATION

Any treatment related to the web services of Tattoolifebook are attended to by appointed personnel or by data treatment managers of Mediafriends S.r.l. Personal data could also be treated by third parties, such as those providing external services (professional companies that are specialized in the management and realization of events and/or conventions, mail-marketing services, remote services, etc.) and that treat the data in conformity to the aim for which the data was originally gathered, for example in order to provide information about any news, event updates, magazine previews or about advance sales or special offers.

RIGHTS OF THE INTERESTED PARTY

We inform you that the Privacy Code confers you with specific rights. In particular, at any moment you may obtain: a) confirmation of the existence or not of personal data pertaining to you, even if it is not registered yet, and its communication in a comprehensible form; b) indication of the origin of personal data, the aims and methods of treatment as well as the logic applied in the case of treatment carried out with the aid of electronic tools; c) indication of the data controller’s and manager’s identifying personal data as well as that of subjects or categories of subjects to which personal data can be communicated or that can access said data; d) the updating, rectification and integration of data, as well as cancellation, the transformation in an anonymous form or blocking of data treated in violation of the law, including data which does not need to be conserved in relation to the aims for which the data was gathered or later treated; e) the declaration that the operations mentioned in letter d) have been brought to the attention, also in regard to their content, to those to whom the data was communicated, apart from cases in which that fulfillment is impossible or involves the use of means which are manifestly out of proportion in regard to the protected right. The interested party, according to clause 7 of the Privacy Code, also has the right to oppose, for legitimate reasons, the treatment of personal data, even if pertinent to the aims of gathering said data, as well as treatment of personal data whose aim is to send promotional communications or for any other aims for which consent was given.

The list of organizations that we retain to perform these services is available from the Mediafriends S.r.l. administration manager. All the rights foreseen by clause 7 of Italian law no. 196/03 can be exercised by writing to Tattoolifebook with the specific form found in the ‘contact us’ section and/or by sending us a fax at this number: +39 02 89424686.

COOKIES INFORMATION

Cookies are small text files that are placed on your computer by the websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. THE USE OF COOKIES IS NOW STANDARD FOR MOST WEBSITES. This enables the web server to identify and track the web browser. We use both “session” cookies and “persistent” cookies on the website. We will use the session cookies to keep track of you while you navigate the website. We will use the persistent cookies to enable the website to recognize you when you visit. Session cookies will be deleted from your computer when you close your browser. Persistent cookies will remain stored on your computer until deleted, or until they reach a specified expiry date.

We use Google Analytics and other analytical tools to analyze the use of this website and certain applications. These analytical tools generate statistical and other information about website or application use by means of cookies, which are stored on users’ computers. The information generated relating to the website or an application is used to create reports about the use of the website or applications. Google will store this information obtained through Google Analytics. Google’s privacy policy is available at: www.google.com/policies/privacy/.

If you are uncomfortable with the use of cookies, you can manage and control them through your browser, including removing cookies by deleting them from your ‘browser history’ (cache) when you leave the site.

You can learn more about all the cookies and find out more technical information about what cookies are at www.whatarecookies.com (or try an Internet search).
If you are still feeling a bit iffy about it all you can always email us with any questions!

To deactivate the cookies on a cell phone, please consult the related manual for further information.